HerDithy: Urban farming, nutrition and value addition. #3
Karibu.
Nairobi is the
21st most expensive city in Africa: the most expensive in East Africa.
These might be good indicators of a strong economy, but how does it roll down
to the financial contribution and power held by Wanjiku? With the constant
enhancement of tech and innovation, crops and animals are being modified,
cross-bred and genetically modified to feed the consumer needs of the rapidly
growing population. Technology advancements have enhanced agricultural contributions
to livelihoods. Transporting tomatoes from Ol Kalau has become affordable to the
farmer, the broker, Mama mboga, because of working transport networks and government
facilitation.
Urban farming
not only involves the tools of farming, but it also involves new methods of
farming, improved quality of seeds and fertilizers. This is to better the
quality of food we produce. Science has had a large contribution to
agriculture: from identifying edible plants, pests and diseases, breaking down
components and their benefits, just to name a few of its positive enhancements.
This has had a ripple effect in manufacturing industries that have been coming
up with different ways go consume agricultural products and contribute to sustenance
of the young population.
Nutrition
and dietetics have an important role in the growth and wellness of human beings.
How mass populations have a preference to certain crops for nourishment is attributed
to factors such as the diversity of culture, embedding traditions and geographical
settlements. Be it a nice plate of coconut fish in Sumba Island, or nice camel
milk in Merti, the type of food produced and consumed is enhanced by the self-
sustainable natural ecosystem.
Looking at individual
products and industries, the creative industry spreads across agriculture in
many ways. Factors such as cost,
location and societal norms influence value addition of a product. One product,
such as maize, can be utilized in numerous ways to meet the needs of the food chain
at different levels. Looking at location, in Kenya, maize meal can make ugali,
it can make porridge. Maize husks can make animal feeds. Elsewhere, the Chinese
eat rice, make wine from rice, and even beauty products from rice such as face
powder.
Secondly, an
industry such as hospitality has invested in unique talent and etiquette to
sell more products and services all channeled from agriculture. Whether it is
the imported champagne, the famous gin in town, serviettes, the maize guy at
the stage, your mutura plug, agricultural products are constantly adding value
on the move and changing ownership. The value addition bit is what keeps us on
the shelves and markets checking what is new and how much does it cost. From your
favorite crisps, coconut cream, air freshener and vegetables.
People have
come up with ways of delivering agricultural products and services through numerous,
creative ways. Technology inventions such as delivery applications have made
food establishments improve their marketing strategies that translate to more
sales. Tech companies such as Uber Eats is an example of an intermediary that
offers convenience to reach customer satisfaction. Since the pandemic began in
2020, this has created more job opportunities for young people.
Our societies
are constantly evolving. From the way we dress, leadership regimes, how we do
business and even the things we eat. A hundred years ago, they did not make
ugali and nyama choma the way they do now. Most likely, a hundred years from
now, it might be non- existent or exists with a different twist to it (that
would be heart breaking). Having an engine of progressive minds that initiate
new, innovative ways of consuming products, will put the country and continent a
step forward. This will improve livelihoods and strengthen the economy.
Stay woke,
Mwihaki Karanja
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